Personalised Unique Stadium Items | Customised Branded Stadium Items |

A sports team is a well structured business – from the highest paid player on the team to the amount of hotdogs sold during a game. Everything works together to keep fans coming, keeps fans happy, and keeps fans purchasing stadium items and of course, tickets.

But what about the promotional sports merchandise?

This is a wonderful marketing tool that can be beneficial while staying cost efficient. More importantly, all the items will portray the sports logo and nothing says marketing like seeing the logo over and over.

These supporter items come with many choices.

Many families and sports fans will plan their attendance around the nights they receive free items. What this in turn does is put more people in seats and those people will be thirsty, hungry, etc.
The first example of these items are the noise makers.

These are items such as hand clapper, mini horns, thunder sticks, fan speakers, inflatable megaphones, and the boogie blaster. There’s nothing quite like sitting at a packed home game cheering the teams on with some real noise. And nothing seals the deal of a great memory like an item to take home… and each time the fan sees that item they think of how great the game was – the experience, seeing their favorite players, etc. And that in return helps bring that fan back.

Another example of promotional items are flyers, helmets, balloons, wavers, capes, and banners. These items again scream support for the home team. A final example would be the items that can be used again. Examples include car banners, scarves, and even beach balls.

A banner that can be placed in a vehicle is one of the best forms of advertising. It’s the kind that shows a happy customer promoting the product or brand which in this is the sports team. It can also serve as a friendly reminder to someone by saying, “hey, there’s a local sports team… you should see them…”
The same could be suggested for the scarves and beach balls.

Promotional items cost money up front and are generally given out per so many thousand or per age. For example, balloon night for children six and under. Other items such as banners would be geared towards adults. With children items, remember that for each child that attends, a parent will be with them. That’s two tickets for one promo item.

While there are many types of items that can help the brand in different ways, the bottom line is that with the logo on the item and the item in the fans’ hands, it shows that the fan paid to see the event and nothing in advertising is better than word of mouth.